Jaws dropped at the Coachella music competition in 2012 when rapper Tupac Shakur arrived on stage to perform. In spite of everything, he died in 1996 from multiple gunshot wounds. Fashionable know-how introduced him back from the useless as a life-sized hologram to spit verses alongside his outdated mates Snoop Dogg and Dr. Dre.
The digital stunt begged a question: "Who's subsequent?"
Since Tupac's digital reincarnation, we have seen plans for an Elvis Presley comeback and rumors of a TLC reunion aided by a virtual Lisa "Left Eye" Lopes. And followers aren't the one people wanting to see these ideas come to life.
Artists want to make magic onstage with their deceased musical brethren. Will.i.am, whose new music video "thatPOWER" features Justin Bieber as a hologram, just lately revealed which artists he'd prefer to revive.
"Michael Jackson, Jimi Hendrix and Miles Davis," he informed Mashable at this month's 54th annual Clio Awards - the Oscars for promoting professionals - the place he was honored for his collaborations with such manufacturers as Beats by Dre, Coca-Cola and Intel.
Chatter about holograms continued through the Clio Awards ceremony in New York Metropolis's American Museum of Pure History. Manufacturing company Digital Area won a Grand Clio in the Content and Contact class for its work on digital Tupac for Coachella, admitting it was "terrified" to work on such a project. The category highlighted "groundbreaking, earth-shattering and refreshingly non-traditional" content.
The subject of reviving artists as computer-generated performers is likely on the minds of document labels, too, due to their potential to elevate sales of beforehand released music. Tupac's album gross sales, for example, rose 500% while downloads for "Hail Mary" elevated 1,500%, based on a clip performed throughout the Clio Awards.
Although will.i.am named his prime three artists to resurrect in digital form, he has no instant plans to make this a reality. The subsequent time we'll potentially see a hologram artist is during the Mixtape Festival in July, when TLC will perform for the primary time in 10 years on North American soil in what's being dubbed a "reunion."
Which artists would you want to revived as a hologram? Tell us within the comments.
A Michael Jackson Hologram? Will.I.Am Desires to Rock With Virtual MJ
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